FITNESS FIRST

Historically, directory-based advertising targeting our strong health club traffic. Saw excellent open rates on newsletter insertion and clickthroughs from our recruitment sites.

WEIGHTWATCHERS

Seasonal campaigns run through a number of our sites. Highly successful delivering good volume, high clickthrough rate traffic targeting weight loss and slimming.

NEW BALANCE

Targetting our fitness audience, they responded well to the New balance promotions mainly through expandable display and targetting our runners and fitness channels.