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Their 4th year with thehealthfinder, this year they have run a varied camapign including eshots, advertorial, display and our directory, maximising all avenues.
Display and directory based advertising across the UK promoting their growing health club chain. Coupled with some good creative, clickthroughs reached 4% on specific campaigns.
Using advertorial, direct marketing and email methods, we communicated the "benefits of caffeine alongside exercise" to consumers and our personal trainer community.