Display and directory based advertising across the UK promoting their growing health club chain. Coupled with some good creative, clickthroughs reached 4% on specific campaigns.
Seasonal campaigns run through a number of our sites. Highly successful delivering good volume, high clickthrough rate traffic targeting weight loss and slimming.
With suprisingly good clickthrough rates for a display-only campaign, our objective was to reach the "over 50's" audience as well as ABC1 males and females.