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Affiliate and 'minisite' format worked across our network using advertorial and display. ALso used a highly successful competition via our 250,000+ email audience.
Similar in delivery to the Marine campaigns, the target was ABC1 males and our male orientated Netfit.co.uk audience ensured we get repeat bookings.
Advertise via an interactive diet profile in relevant sections and sites. A great tool for engaging with end-users and conversion rates to their 'sign-up' membership channel.