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Similar in delivery to the Marine campaigns, the target was ABC1 males and our male orientated Netfit.co.uk audience ensured we get repeat bookings.
Their 4th year with thehealthfinder, this year they have run a varied camapign including eshots, advertorial, display and our directory, maximising all avenues.
Thehealthfinder was used with other leading fitness sites for a product launch, changes in shoe technology and for specific products. This was display and advertorial.