Targetting our fitness audience, they responded well to the New balance promotions mainly through expandable display and targetting our runners and fitness channels.
Integrated display program with leaderboard, tower and engaging MPU have performed exceptionally well targeted monthly, quarterly campaigns reaching 4% CTR for MPU.
Our network delivered cost-effective PT recruitment through our site SpaandLeisureJobs.co.uk. In addition, advertorial and course promotion was extremely cost-effective.