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Historically, directory-based advertising targeting our strong health club traffic. Saw excellent open rates on newsletter insertion and clickthroughs from our recruitment sites.
Affiliate and 'minisite' format worked across our network using advertorial and display. ALso used a highly successful competition via our 250,000+ email audience.
Using Display and Directory Ads, thehealthfinder generates over 3% clickthrough rates for their health club campaigns. Working with us for over 5 years and counting.