Targetting our fitness audience, they responded well to the New balance promotions mainly through expandable display and targetting our runners and fitness channels.
Display and directory based advertising across the UK promoting their growing health club chain. Coupled with some good creative, clickthroughs reached 4% on specific campaigns.
Our network delivered cost-effective PT recruitment through our site SpaandLeisureJobs.co.uk. In addition, advertorial and course promotion was extremely cost-effective.